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India's leading online beauty destination Purplle.com has signed Sara Ali Khan as its brand ambassador. Purplle denotes Royalty in Beauty, with products made up of imported ingredients, yet affordable and accessible to each woman. With a mission to democratize beauty, Purplle and Sara are close to empowering women to seem inside out beautiful.
The brand's recently launched #GoPurplle campaign with Sara Ali Khan highlights its authentic product ranges from 6000 makeup and natural products offerings with exotic ingredients, at just Rs. 400. Sara shares their 2-day-no-questions-asked Return Policy and free delivery for anyone's first order on Purplle. She also reveals how the brand rolls out 300 new beauty products monthly.
Sara Ali Khan shared a post and wrote- "Purplle stands for the sweetness that's inclusive and accessible to all or any. It enables women to satisfy their aspirations and even envision bigger dreams as they appear and feel their gorgeous best. I'm extremely excited to start this journey with Purplle. it's a privilege on behalf of me to be the primary face; proud to travel Purplle!"
On the announcement of Co-founder & CEO Manish Taneja, he said, "We are happy to possess Sara as the face of Purplle. She exemplifies the arrogance and determination of a robust new-age woman. She is expressive, authentic, and very comfortable in her skin, making her a strong young girl model. Sara will lend her voice to inspire consumers to embrace their unique journey, to form beauty to reach each home's comfort. This association may be a step towards further strengthening the reference to our consumers. we glance forward to an exciting partnership together."